Attraction Booklet Samples

<body topmargin=0 leftmargin=0 marginheight=0 marginwidth=0> <table cellpadding=0 cellspacing=0 border=0 height="100%"><tr> <td valign="top" width=168 BGCOLOR="#000000" TEXT="#F7F7FF" background="520d1823.jpg"> <div> <B>TO PURCHASE A BOOKLET, PLEASE CALL </B></div> <div> <B>KEITH DUNCAN AT </B></div> <div> <B>(972) 599-9293</B></div> <bR> <div> <B>ALL SALES FINAL.</B></div> <bR> <div> <B>NO CASH REFUNDS ON BOOKLETS. </B></div> <bR> <div> <A HREF="index.htm#thinktank__entertainment_1_1" TARGET="_top" TITLE="ATTRACTIONEERING HOME PAGE ADVENTURE CR"><B>Back To Attractioneering Home Page</B></A></div> </td> <td valign="top" width="100%" BGCOLOR="#000000" TEXT="#F7F7FF"> <div> <FONT SIZE="4" COLOR="#FF0000" FACE="Flexure" ><B>Attraction Booklet Samples</B></FONT><FONT SIZE="1" COLOR="#FFCC99" FACE="Comic Sans MS" ><B> </B></FONT><B>|   </B><A HREF="index.htm" TARGET="_top" TITLE="ATTRACTIONEERING HOME PAGE ADVENTURE CR"><B>home</B></A></div> <div> <A HREF="id69.htm" TARGET="_top" TITLE="Attractioneering Introduction Page">Attractioneering Introduction Page</A>   |   <A HREF="id57.htm" TARGET="_top" TITLE="Haunted Attractions Professional Product">Haunted Attractions- Professional Productions</A>   |   <A HREF="id50.htm" TARGET="_top" TITLE="Science Fiction Attractions">Science Fiction Attractions</A>   |   <A HREF="id62.htm" TARGET="_top" TITLE="HOLIDAY ATTRACTIONS">HOLIDAY ATTRACTIONS</A>   |   <A HREF="id33.htm" TARGET="_top" TITLE="Make Up FX Gallery">Make Up FX Gallery</A>   |   <A HREF="id32.htm" TARGET="_top" TITLE="Sets Props Gallery">Sets & Props Gallery</A>   |   <A HREF="info_downloads.htm" TARGET="_top" TITLE="Info Downloads">Info Downloads</A>   |   <B>Attraction Booklet Samples</B>   |   <A HREF="id64.htm" TARGET="_top" TITLE="Attractioneering Associates">Attractioneering Associates</A>   |   <A HREF="id18.htm" TARGET="_top" TITLE="Contact Us">Contact Us</A>   |   <A HREF="id68.htm" TARGET="_top" TITLE="Content Statement">Content Statement</A></div> <div> <IMG SRC="040f4010.png" border=0 width="500" height="1" ALIGN="BOTTOM" HSPACE="0" VSPACE="0"></div> <DIV ALIGN="LEFT"></DIV> <div> <B> <A NAME="attraction_booklets_samples_1"><IMG BORDER="0" SRC="1x1.gif" HEIGHT="1" ALIGN="bottom" WIDTH="1" HSPACE="0" VSPACE="0" ></A></B><FONT SIZE="6" COLOR="#0099FF" FACE="Trebuchet MS" ><B>Attraction Booklet Samples</B></FONT></div> <bR> <div> <B>Current </B><FONT SIZE="3" COLOR="#FF6600" FACE="Comic Sans MS" ><I><B>ATTRACTIONEERING</B></I></FONT><B> </B><FONT SIZE="1" COLOR="#FFFFCC" FACE="Arial" ><B>™</B></FONT><B> Publications</B></div> <bR> <bR> <div> <B>“10 Key Elements For A Successful Haunted House” Pamphlet                                             </B><B>$15.00</B></div> <bR> <div> <B>Over 20 years of practical research on operations, marketing and entertainment value secrets in a, short, quick and easy to follow format.  </B><FONT SIZE="3" COLOR="#FFFFFF" FACE="Comic Sans MS" ><I>4 pages.</I></FONT></div> <bR> <div> <I>Paper, email or CD-ROM only. Digital copies are “Read-Only” and are not editable.</I><B>     </B></div> <DIV ALIGN="LEFT"></DIV> <div> <B>     </B></div> <div> <B>Refundable Expense or Free to Contracted Clients</B></div> <bR> <bR> <div> <B>Sample Content</B></div> <div> <B> <TABLE BORDER="2" CELLPADDING="2" CELLSPACING="1" WIDTH="544" BORDERCOLORLIGHT="#C0C0C0" BORDERCOLORDARK="#808080" FRAME="BOX" RULES="ALL" HSPACE="0" VSPACE="0" BGCOLOR=#FFFFFF > <tR> <tD VALIGN=TOP BGCOLOR=#FFFFFF HEIGHT= 342 WIDTH="532"><div> <B>1. </B><B>Advertising</B></div> <bR> <div> <B>The attraction should be promoted professionally, with “movie quality” ad execution.  It is logical that if the marketing media looks cheap and silly, then potential patrons will believe the show is as well.  </B></div> <bR> <div> <B>A well-chosen marketing plan is vital for high revenue generation.  In regards to a full for-profit production, the marketing budget should be no less than $100,000 in most markets.  Shows attached to charities can get away with less expenditure because many services and materials are donated.</B></div> <bR> <div> <B>2. </B><B>Location</B></div> <div> <B>The show should be positioned along a major, </B><B>well-traveled</B><B> thoroughfare and should be visible from the road and/or </B><B>near</B><B> another successful haunted house or </B><B>attraction</B><B>. Whether the show is in a building or a tent, it must pass safety and building requirements.  </B></div> <bR> <div> <B>One very important factor for increasing admissions for a seasonal show is to use the same location and name each year.  Tent shows have proven very successful for visibility and often code requirements are different for these temporary structures.  A tent can actually be preferable to a building, if the building is not very visible or not near any major attractions.</B></div> <bR> </tD> </tR> </TABLE></B></div> <bR> <bR> <bR> <bR> <div> <B>“Seasonal Haunted Attractions An Introductory Brief”</B><B>                                                         $35.00</B></div> <bR> <div> <B>A tool to introduce the unfamiliar with the Haunted Attraction business. </B></div> <div> <B>Has a short history, some reported figures and more.  </B><FONT SIZE="3" COLOR="#FFFFFF" FACE="Comic Sans MS" ><I>10 pages.</I></FONT></div> <bR> <div> <I>Please specify paper, 3.5” floppy, CD-ROM or email. The digital copy is sent in an editable WP format so that you may make custom changes for you individual use.</I></div> <div> <I>Can be sent in Microsoft “Works” or “Word” WP. Please specify.</I><B>     </B></div> <bR> <DIV ALIGN="LEFT"></DIV> <div> <B>Refundable Expense or Free to Contracted Clients</B></div> <bR> <div> <B>Sample Content</B></div> <bR> <div> <B> <TABLE BORDER="2" CELLPADDING="2" CELLSPACING="1" WIDTH="544" BORDERCOLORLIGHT="#C0C0C0" BORDERCOLORDARK="#808080" FRAME="BOX" RULES="ALL" HSPACE="0" VSPACE="0" BGCOLOR=#FFFFFF > <tR> <tD VALIGN=TOP BGCOLOR=#FFFFFF HEIGHT= 1110 WIDTH="532"><div> <B>Contents</B></div> <bR> <div> <B>Definition</B></div> <bR> <div> <B>Project Mission</B></div> <bR> <div> <B>General Responsibilities</B></div> <bR> <div> <B>Single Versus Multi-Venue Attractions</B></div> <bR> <div> <B>Example Projections</B></div> <bR> <div> <B>Revenue Generation Examples</B></div> <bR> <bR> <div> <B>Production Considerations</B></div> <bR> <div> <B>     Location</B></div> <bR> <div> <B>     Schedule</B></div> <bR> <div> <B>     Safety</B></div> <bR> <div> <B>     Security </B></div> <bR> <div> <B>     Patron Flow</B></div> <bR> <div> <B>     Construction/Installation</B></div> <bR> <div> <B>     Advertising</B></div> <bR> <div> <B>     Staffing and Actors</B></div> <bR> <div> <B>     Security</B></div> <bR> <div> <B>     Operational Modes</B></div> <bR> <div> <B>     Line Queue and Environment</B></div> <bR> <div> <B>     Adventure Time</B></div> <bR> <div> <B>     General Information</B></div> <bR> <bR> <div> <B>EXTRACT #1</B></div> <DIV ALIGN="LEFT"></DIV> <div> <B>Definition</B></div> <div> <B>A seasonal  “Haunted House” Or “Haunted or Dark Attraction” is a public entertainment event based in the suspense thriller/ horror genre and is presented during Halloween. </B></div> <bR> <div> <B>Patrons pay admission and are sent into a mobile, or permanent, decorated facility of winding corridors and rooms that contain props, sets, costumed actors* and possibly animated props. </B></div> <bR> <DIV ALIGN="LEFT"></DIV> <div> <B>Mission</B></div> <div> <B>The purpose of a Haunted Attraction is to create gainful revenue for the Producers and Investors, by fulfilling the public's desire for a professional quality and safe walk-through dark amusement.  </B></div> <bR> <div> <B>This can be accomplished by gathering Investors and Sponsors that would provide a long term, multi-seasonal, event that is presented at the proper time, to the proper demographic, at the optimum price and quality.</B></div> <bR> <DIV ALIGN="LEFT"></DIV> <div> <B>A Brief History...</B></div> <div> <B>____________________________________________________________________________</B></div> <bR> <div> <B>EXTRACT #2</B></div> <DIV ALIGN="LEFT"></DIV> <div> <B>Single “House” Versus Multi-“House” (or venue) </B></div> <div> <B>First Season Presentation</B></div> <bR> <div> <B>     </B><B><U>Some Advantages</U></B><B>     </B><B><U>     Some Disadvantages</U></B><B>...</B></div> <bR> <div> <B>____________________________________________________________________________</B></div> <bR> <bR> </tD> </tR> </TABLE></B></div> <bR> <bR> <div> <I>AVAILABLE TO CONTRACTED KIT BUYERS ONLY!</I></div> <bR> <div> <B>Kit Operations Manual</B><B>                                                                                                           $300.00</B></div> <bR> <div> <B>The official guide for ATTRACTIONEERING Haunted House Kits. </B></div> <div> <B>If some for reason you lost yours or need another copy. </B></div> <div> <B>Please specify your kit style. </B><I>50-60 pages.</I></div> <bR> <div> <I>Paper, email or CD-ROM only. Digital copies are “Read-Only” and are not editable.</I><B>     </B></div> <div> <I>Can be sent in Microsoft “Works” or “Word” WP. Please specify.</I><FONT SIZE="3" COLOR="#000000" FACE="Comic Sans MS" ><B>     </B></FONT></div> <bR> <bR> <bR> <bR> <bR> <div> <B>This web site TM Copyright 2003-2007 ThinkTank Entertainment, Inc. ALL RIGHTS RESERVED.  Copying of images and text for commercial use prohibited.  For commercial use of text and images from this site please contact the owner. Intellectual properties used by permission, on license from Keith Randal Duncan.</B></div> <bR> </td> </tr></table></body>